workshops, trainings
& project support
Develop new ideas for innovative products and services. Get to know the fastest way to add insights from your markets to the knowledge of your team.
Storythinking combines design thinking as innovation method with the empathic powers of storytelling.
innovate
tell stories of the future
to explore future scenarios, we recommend 3 steps:
EMPATHIZE
Understand context and needs of your audience and get the user into your company.
Understand context and needs of your audience and get the user into your company.
CO-CREATE
Harmonize departments and develop ideas in storytelling workshops.
Harmonize departments and develop ideas in storytelling workshops.
ITERATE
Minimize your risk step by step by iterating fast and early with real data.
Minimize your risk step by step by iterating fast and early with real data.
co-create
harmonize departmental silos
Complex challenges are best solved in interdisciplinary teams. Innovation stories provide a framework to integrate distributed experiences and ideas. They avoid jargon and allow everybody to add knowledge in an empathic and meaningful way.
empathize
The customer is your hero
Good products and services will be recommended. But what is good? Judge from the perspective of your customers. Using personas you get a real picture of context and needs. They are the heroes of your innovation story.
Iterate
Optimize with real data
If you iterate often, you ensure to stay in line with market needs. To do so, you need fast prototypes that are easy to alter. The fastest and most agile prototype is a narrative.
storythinking
inspect future today
Innovation stories balance internal and external perspectives. A shared vision for stakeholder, experts and developers speeds up the process and helps to create a lively innovation culture. You get the chance to thrill your customers with products and services they love and recommend.
some of our clients:
jump in
and get us to know
Thomas Stegmann
Diplom Industrial Designer
Jens Otto Lange
Diplom Kommunikationswirt
Curious about your real customers? Want to armonize different departmental needs? Check if your ideas survive in reality? Or simply interested in organizing an innovation event?
We offer a workshop to get to know us.
Send an email to
hallo@storythinkers.de